Monday, November 10, 2008

Client Project Reflection

Our team worked really well together on the service project. The greatest thing was to hear each others feedback on our ideas. For instance, some idea were not thought all the way through and we exposed challenges with the ideas as well as ways to improve the ideas. The best/coolest thing was our group all pretty much decided that we should do a fundraiser without much hesitation; at our first group meeting we all sat down and said basically the same thing. This was also really neat because we were the only group to think about fundraisers so it was even cooler that we all agreed right away about what we should do. However, I would say that our biggest challenge was making all of our ideas flow together when drafting the final proposal. This isn't a huge deal as the writer could revise them to make them sound similar and is a pretty trivial thing to be the biggest challenge since it can be fixed, but just goes to show you how well we worked together. The only other flaw in our dynamic was probably communication. We communicated a lot (texts, calls, meetings, and facebook) but we always ended up scrambling right before the meeting time to make sure everyone was coming; however, the team always feel into place. All in all, I think our group was awesome at collaborating for this project and I wish all my group projects went this smoothly.

Sunday, November 2, 2008

Dual Coding- Nike Ad

In the Nike ad the first message you read is "Practice like Champions". I feel like is used in multiple Nike ads. These words signify that if you need to practice like a champion in order to win and how else would you practice like a champion than with Nike gear? Then, you read the words "We Believe" inside the doorway which I feel like a disclaimer. It's almost like if we practice like champions, we believe that we will win (but we may not). Basically, you need to practice like a champion (in Nike gear) in order have a shot and after practicing like a champion, you believe that you can win. I think this ad is a great example of dual coding because the "Practice like Champions" appeals to the "manly men" and very competitive as a sort of "be the best you can be" message while the "We Believe" is appealing to all competitors; they believe they will win the game.